Recreations by Maxime Eyraud
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Fever: Fun Factory
Building the operating system of live entertainment
Oct 6, 2025
•
Maxime Eyraud
7
2
2
The new spectrum of music shows
Sonorium, Cercle, and Fever are reinventing how concerts look and feel
Jul 15, 2025
•
Maxime Eyraud
3
1
Pophouse: The Music Branding Pioneers
The $1B+ music IP investor taking a different approach to buying catalogs
May 30, 2025
•
Maxime Eyraud
and
Jimmy Stone
12
5
3
Most Popular
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Pophouse: The Music Branding Pioneers
May 30, 2025
•
Maxime Eyraud
and
Jimmy Stone
12
5
3
Ready-made aesthetics
Nov 14, 2021
•
Maxime Eyraud
7
A Playbook for Playful Publishing, Part I
Oct 28, 2024
•
Maxime Eyraud
7
2
Wattpad: Building the next entertainment giant
Dec 16, 2019
7
The new spectrum of music shows
Jul 15, 2025
•
Maxime Eyraud
3
1
Betaworks Trilogy, Part I: A Builders' Network
Sep 19, 2022
•
Maxime Eyraud
6
Exploring the intersection of media, technology, and culture.
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Recent posts
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A Playbook for Playful Publishing, Part IV
Monsieur Toussaint Louverture, or Publishing as Craft
Nov 18, 2024
•
Maxime Eyraud
1
A Playbook for Playful Publishing, Part III
The Playbook
Nov 11, 2024
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Maxime Eyraud
3
2
A Playbook for Playful Publishing, Part II
On Judging Books (and Publishers) by Their Covers
Nov 4, 2024
•
Maxime Eyraud
5
3
A Playbook for Playful Publishing, Part I
The Promises and Trappings of BookTok
Oct 28, 2024
•
Maxime Eyraud
7
2
See all
Playful Publishing
View all
A Playbook for Playful Publishing, Part IV
Monsieur Toussaint Louverture, or Publishing as Craft
Nov 18, 2024
•
Maxime Eyraud
1
A Playbook for Playful Publishing, Part III
The Playbook
Nov 11, 2024
•
Maxime Eyraud
3
2
A Playbook for Playful Publishing, Part II
On Judging Books (and Publishers) by Their Covers
Nov 4, 2024
•
Maxime Eyraud
5
3
A Playbook for Playful Publishing, Part I
The Promises and Trappings of BookTok
Oct 28, 2024
•
Maxime Eyraud
7
2
Media & Entertainment Tech Reviews
Media & Entertainment Tech Report: 2021.5
A (very) late review
Sep 6, 2022
•
Maxime Eyraud
4
2
Media & Entertainment Tech Report: 2020
Hot off the press!
Apr 7, 2021
•
Maxime Eyraud
5
Media & Entertainment Tech Report: 2019
A (late) review of the trends, initiatives, investments, and companies that made 2019
Apr 22, 2020
•
Maxime Eyraud
1
Digital culture(s)
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The internet's real estate
Musings on digital identity and the billboard-ification of everything
Jul 10, 2023
•
Maxime Eyraud
5
2
Ready-made aesthetics
On scaling creative work, from the atelier to the internet
Nov 14, 2021
•
Maxime Eyraud
7
The physics of fun
Designing delight with taps, swipes, and cranks
Oct 12, 2020
•
Maxime Eyraud
5
Do we need Weird Social?
On Facebook's E.gg, taming Weirdness, and three flavors of nostalgia
Sep 1, 2020
•
Maxime Eyraud
4
Taking GIFs, stickers and emojis to the next level
Why shorter-than-short content formats are all the rage.
Sep 18, 2017
1
Music
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Fever: Fun Factory
Building the operating system of live entertainment
Oct 6, 2025
•
Maxime Eyraud
7
2
2
The new spectrum of music shows
Sonorium, Cercle, and Fever are reinventing how concerts look and feel
Jul 15, 2025
•
Maxime Eyraud
3
1
Pophouse: The Music Branding Pioneers
The $1B+ music IP investor taking a different approach to buying catalogs
May 30, 2025
•
Maxime Eyraud
and
Jimmy Stone
12
5
3
A Primer on Spitfire Audio
How to build an aspirational music technology company
Jul 16, 2020
•
Maxime Eyraud
7
Examining Spotify’s master plan for audio domination
From new forms of content to hardware development, Spotify is serious about diversification. Where will it go next ?
Mar 22, 2018
•
Maxime Eyraud
1
IP
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Fever: Fun Factory
Building the operating system of live entertainment
Oct 6, 2025
•
Maxime Eyraud
7
2
2
Pophouse: The Music Branding Pioneers
The $1B+ music IP investor taking a different approach to buying catalogs
May 30, 2025
•
Maxime Eyraud
and
Jimmy Stone
12
5
3
Understanding the rise of ACG aesthetics in gaming
Or why all your favorite games look like anime these days
Mar 6, 2023
•
Maxime Eyraud
2
Wattpad: Building the next entertainment giant
Wattpad's journey from reading platform to IP factory shows the power of data, fandom, and a whole lot of feedback.
Dec 16, 2019
7
Why Hasbro acquiring eOne is a big deal
A toymaker is turning into a vertically integrated consumer product & media conglomerate.
Sep 23, 2019
3
French Flair
The new spectrum of music shows
Sonorium, Cercle, and Fever are reinventing how concerts look and feel
Jul 15, 2025
•
Maxime Eyraud
3
1
A Playbook for Playful Publishing, Part IV
Monsieur Toussaint Louverture, or Publishing as Craft
Nov 18, 2024
•
Maxime Eyraud
1
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